New Parrot drone coming soon, complete with a big controversy
Parrot has some big plans for June 30: It will be releasing a new product. But in announcing plans for that release, the company has taken direct aim at one of its competitors — and in a somewhat controversial manner.
Big companies in the drone world — as in any sector — like to make a big splash when they’re going to announce a new product.
There are often advance teasers, graphics that might hint at some of the features of the impending product, perhaps even a video. DJI has long excelled at these sorts of campaigns, which tend to hint strongly at the value proposition of the new device without revealing any secrets. The goal is to create a buzz, to get people talking. READ MORE.
Source: Drone DJ